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This topic has moved here: Subject: Will Halo: Reach have a marketing campaign as big as Halo 3's?
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Subject: Will Halo: Reach have a marketing campaign as big as Halo 3's?

In case you don't remember, Halo 3 had a massive marketing campaign in an effort to get it noticed, with CGI, real life trailers, or the believe ads as they are known, and they hype created was phenomenal.

I hope that Reach is the same, because I can't help but fear that people will see it as just another Halo spinoff. It needs to be put out there, and advertised beautifully.

Thoughts?

  • 07.30.2009 1:11 PM PDT

Of course it is.

  • 07.30.2009 1:13 PM PDT

Golf Wang. Brony.

They should've saved the diorama for Reach...
XD

  • 07.30.2009 1:14 PM PDT
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I think it'll be as hyped up, if not more.

  • 07.30.2009 1:14 PM PDT
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I don't know if will be as hyped, since Halo 3 took a long time to come out.
We are getting ODST this fall, and Reach a year later.
Halo 3 was the first Halo game on the xbox 360 platform, and much anticipated.
Just my opinion, and I do hope that they hype it alot.

  • 07.30.2009 1:36 PM PDT
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Posted by: Wolverfrog
In case you don't remember, Halo 3 had a massive marketing campaign in an effort to get it noticed, with CGI, real life trailers, or the believe ads as they are known, and they hype created was phenomenal.

I hope that Reach is the same, because I can't help but fear that people will see it as just another Halo spinoff. It needs to be put out there, and advertised beautifully.

Thoughts?

yeeeaaaahhh..... right.

As if it wasn't going to get 4 million sales on day one otherwise.

  • 07.30.2009 1:38 PM PDT

Halo 3: Lone Wolves - 44
Team Slayer - 38
Team Doubles - 46
Team Snipers - 25
MLG - 20
Team SWAT - 28
Halo: Reach: Brigadier Grade 2 - 73% Armory Completion

most likely

  • 07.30.2009 1:47 PM PDT
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As much as Halo 3? I'm absolutely sure it will have even more marketing hype than Halo 3.

  • 07.30.2009 1:53 PM PDT
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i think the campaign is going to be just as good as halo 3 or even better

  • 07.30.2009 2:17 PM PDT
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Posted by: Ghostrider2121
i think the campaign is going to be just as good as halo 3 or even better
Um, that's not the campaign being discussed here.

  • 07.30.2009 2:20 PM PDT

By the power of truth, I, while living, have conquered the universe.

Hey Wolver,

I think, since this is Bungie's final Halo game, it will have more marketing hype. And to the Honourable Heroic Member above me, the campaign is the biggest feature being marketed in the attempt to make more people notice the game.
It's Halo, it's made by Bungie so we know the campaign is going to be epic win!

  • 07.30.2009 2:30 PM PDT
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Okay, I'm confused know. Are you referring to the "Marketing Campaign" or just the regular game "campaign"? Because I'm having an aneurysm just thinking about it.

  • 07.30.2009 2:35 PM PDT

// UNSC Database - ODST Fire Teams • [Operation: Twilight Zone] • Mission: Classified - Fire Team Xenon...
- X01... KIA
- X10... KIA
- X25... KIA
- X51... MIA

They should do some Viral marketing stuff, like tv commercials, but liked mixed with that guys idea with the helmet cams. My idea is that like it shows some big action scene in 1st person without the hud or anything and this guy is like witnessing all his team be killed and then he kinda see's this huge explosion, like the carpet-bombing you see in the trailer and his cam just goes all static like and then the commerical is over, it'd have to show maybe a ODST or something people would know it was from Halo, but it'd be coolif they kinda didn't show title? It'd be kinda spooky almost.

  • 07.30.2009 2:40 PM PDT
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No matter what this next Halo epic is like, it's still from an award winning game. I mean, they shoul improve from the mistakes they've made... But playing isn't going to be any easier, I bet. It's probably the usual with legendary mode and the theme song, Bungie's Halo is starting ro show it's age... That wont stop me from playing, though. I play all day, I play all night, an' I just don't stop playin' 'til I finish the fight.

  • 07.30.2009 3:18 PM PDT

See you at the Aftermath!

PsychoSangheili

I hope not. Halo 3's advertising got me hoping for a game that didn't come out. (remember the diorama) Halo 3 was a great game but all the hype made it feel like less than it was.

  • 07.30.2009 3:33 PM PDT
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Posted by: PsychoSangheili
I hope not. Halo 3's advertising got me hoping for a game that didn't come out. (remember the diorama) Halo 3 was a great game but all the hype made it feel like less than it was.
That's why you should never believe the hype for anything; movies, games, whatever.

  • 07.30.2009 3:43 PM PDT

"Once Bungie takes over the world, The Marty Army will take over Bungie and then we'll really have some fun."
-Marty O'Donnell

"Condemnant quod non intellegunt."

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I hope so, although I did find the Microsoft 'Believe' commercials to be really really cheesy. They should let Bungie oversee it this time.

  • 07.30.2009 4:16 PM PDT

Posted by:ScubaToaster
Posted by: HipiO7
This man, this man right here put it so eloquently that I actually cancelled my own 2000+ word long post.
/slow clap for respect


:)
The person who said participating is important, not winning, obviously never won anything.

Even More.

  • 07.30.2009 4:36 PM PDT

Posted by: paulmarv
I hope so, although I did find the Microsoft 'Believe' commercials to be really really cheesy. They should let Bungie oversee it this time.


Some of them were pretty good. Where those two old guys are in that museum, talking about the war. That was pretty awesome. Another great one was when that guy was standing in the forest years after he had supposedly hid there from the Covenant. They did a good job of making them seem like actual documentaries.

  • 07.31.2009 3:46 AM PDT
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I think Halo 2's marketing was bigger with I Love Bees!

  • 07.31.2009 5:33 AM PDT

Actually, I feel Bungie is playing it's market well by making somewhat sketchy comments of Halo Reach being it's final game when in fact it just sounds like Bungie is gonna be on break from Halo for a while doing some other game(s). I'll definitely be buying Reach just because it sounds like it's gonna be a decent haul before we get a new installment.

Anyway, I wondered as well about Reach's marketing. Bungie could of course spend a hefty amount of cash and out do Halo 3 easily which at first I wasn't so sure Bungie would because Halo 3 was oh so important because you could "Finish The Fight". But after a little after thought I believe we will see a lot of great stuff for Reach as I agree Halo 3's advertisements really brought the hype up and I enjoyed riding the hype like a kid believing in Santa.

[Edited on 07.31.2009 6:02 AM PDT]

  • 07.31.2009 6:01 AM PDT
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I honestly don't see it having as big a marketing campaign as Halo 3. Halo 3 was the end of an epic trilogy. Halo: Reach is the next big Halo game but in this context, it technically still is a spin-off.

It probably will have a proper marketing campaign though. Unlike ODST.

  • 07.31.2009 6:01 AM PDT

"Once Bungie takes over the world, The Marty Army will take over Bungie and then we'll really have some fun."
-Marty O'Donnell

"Condemnant quod non intellegunt."

Make Bungie.net More Enjoyable: Read & Follow

As for the commercials, I think they should just air the gameplay trailer. (obviously nonexistent at the moment) That seems to be good enough if you ask me.

  • 07.31.2009 6:26 AM PDT

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