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What do bungie need to do?
If 343s' games stray from good old classic halo(like halo reach) then i think quite alot of people will stick with halo 3. Bungie could still keep it alive if 343 do a bad job of halo 4, if they make it un-halo-like.
Support Bungie Favorites again and bring back DOUBLE EXP WEEKENDS!!!