I see the cup half full do you?
I don't see how it would get old, of course its been done before but hasnt live action been used, the same types of cg trailers. Of course its hard and some people wouldn't get it but overall i still think its a great and rewarding marketing strategy. I mean people went totally insane for ilovebees, and Iris too. Just the fact people are dedicated enought to try to decipher this is insane. It might be old but there are enough halo fans out there to make an arg not only worthwile for the players but for the developers too.
[Edited on 11.29.2011 2:32 PM PST]