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Foman is my favorite moderator. <3
Posted by: alex0612
You best not be trolling me. Again, tips? Feedback?
For one, Mountain Dew isnt a company. It is a brand owned by Pepsi. Probably obvious to most, but I'll state it.
For two, Mountain Dew is but one of many Pepsi brands that it sells. Roughtly two thirds of Pepsi revenue comes not from drinks, but from food products - Pepsi owns Lay's, Doritos, Cheetos, Tostitos, Fritos - basically if there is a chip that ends in -os, Pepsi owns it.
Because of this, Mountain Dew as a brand makes up but a small fragment of Pepsi's product line, and thus, its revenue. Within that Mountain Dew product line, grocery store sales of that product only make up a fraction of those sales where GameFuel would have any affect on sales - restaurants and commercial business sales obviously do not worry about GameFuel branding. And only a small percentage of consumers would switch to Mountain Dew from another soda because of a promotion.
tl;dr: It would be incredibly unwise to make an investment in a company because of a promotion that would not impact that company's financial success in any meaningful way, especially while ignoring macroeconomic and sector factors.
[Edited on 01.03.2013 10:24 AM PST]